What we do
We provide accurate, timely data.
And we help you apply it profitably.
Measure
Our solutions measure customer activity, demographics and sentiment with unmatched accuracy. They enable you to benchmark your performance – nationally, regionally and locally.
What we do
The focus is clear: deliver accurate, consistent data so you can make informed decisions. From the volume of customers and vehicles, to demographic profile and audience sentiment – we deliver data with unrivalled precision.
How we do it
Track customer activity using Pedestrian Tracking and Vehicle Counting technology. Map movement and repeat visitors with Wi-Fi Tracking. Identify the success of stores through their Capture Rate, which compares internal and external pedestrian volumes. Profile your audience with Demographics. Track sales in a location with Perform Sales Analysis. Benchmark performance against market trends.
It’s the complete picture you need.
What you get
The ability to make informed decisions backed by the most accurate, immediate and insightful data. Select, add or rationalize locations. Plan and evaluate staffing, marketing, product launches and space allocation. Establish success immediately, through daily data delivered in meaningful and flexible formats that dovetail with your business requirements.
Insights
Understand your performance identify potential opportunities.
We work with you to deliver insights from our data, empowering you to be more responsive in implementing actions that boost performance. Everything can be tailored to your precise needs, including dashboards and data feeds.
What we do
We focus on understanding. We work with you all the way from planning and inception to ensure that the technology and the reporting delivers data that offers true insights on performance.
How we do it
From specification to delivery and beyond, our focus is on shaping a service that provides you with the insights you need to make informed decisions.
We work with you to specify the most appropriate solution to meet your needs – our first question is always “what question are you trying to answer?” Once the solution has been specified and implemented, we then overlay meaningful Reporting so the data has true value to your business and you can demonstrate a real ROI.
You can access data and insights through our online dashboard, live using our app, or have it sent to you in superbly beautiful pdf reports. And all of this can be supported by direct delivery of data to your own business intelligence system through an API.
We can even incorporate other data from third party providers such as sales or demographics to present the full picture.
What you get
In one word: insights. Gain the ability to carve up your data and interrogate it, providing the complete 360 degree perspective you need to gain a competitive edge.
