Can you measure the full customer journey in your Mall from arrival to spend?
Our extensive experience in this sector enables us to gain a full insight into Mall performance. Using our metrics, you can understand the entire customer journey, from entrance, navigation through the malls and store visitation in both indoor and outdoor environments.
Our technology can count vehicles, pedestrian entrances, mall flow and also, locating a counter above each store enables us to measure both the customers walking past as well as the % of those whom enter the store.
By using the TST counters and software across all formats, we ensure the same accuracy of counting across the entire scheme. Our Perform Sales Analysis system provides the final piece to the puzzle enabling you to assess the relationship between footfall, promotional activities and spend within the scheme.