Let us connect you to the right person

Find Us

Milton Keynes

Libra House, Sunrise Parkway
Milton Keynes, Buckinghamshire
MK14 6PH

+44 845 359 2835



Springboard Research Inc.
75 State Street, First Floor,
Boston MA 02109

+1 646 453 7675


San Diego

Springboard Research Inc.
2829 Historic Decatur Road,
San Diego CA 92106

+1 646 453 7675


Customers are the lifeblood of malls.

Customers' wants and needs are shifting ever more rapidly, and consequently so is their use of bricks and mortar retail destinations.

Future proof your malls through a current and ongoing understanding of customers and how they use your destinations. 

Whilst data may be plentiful, key to its value is accuracy, meaning and immediacy. Springboard’s solutions deliver on all of these – accurate, insightful and immediate data – giving you the ability to make informed decisions.

  • Track customer activity using Footfall tracking and Vehicle Counting
  • Map movement and dwell time with Wi-Fi Tracking
  • Visualise use within the mall through heat mapping
  • Identify the success of individual stores through the Capture Rate, which compares internal and external footfall counts
  • Profile the mall’s customers with Demographics
  • Track the mall’s sales with Perform Sales Analysis and better understand the relationship between spend and customer numbers



It’s the complete picture. 
Measure, adapt, out-perform.

From individual malls to your entire portfolio, provide retailers and investors with key data and insights that drive relevant and long lasting changes that deliver performance uplift. 

Understand the success of the mall as a whole, parts of the mall, different trading levels, individual categories and every occupier; over any period from a single hour to a day, week, month, quarter and year.

Evaluate marketing and event success

Operational efficiencies

Tenant mix changes

Mall improvements

Have the insights required to support your occupiers in improving their performance

Demonstrate the potential ROI of refurbishment

Benchmark the malls in your portfolio against each other to identify opportunities and vulnerabilities


View your mall’s performance on a day by day basis through our online dashboard, the Springboard Analyser. Communicate effectively throughout the business and with occupiers and investors with our beautifully designed pdf reports, sent to your inbox each week and month.

No mall is too small, too large or too complex. We have extensive experience across all types of mall, both indoor and outdoor environments, delivering solutions that range from simple to bespoke for complex locations.

With a variety of technology and install options, from using existing security systems to installing our own hardware, we find the best solution for your needs. And we operate on a fixed pricing model. We cover all repair costs, software upgrades and guarantee our counters for life.


We are excited for the future and want to share our excitement with you.


Ready to take the next step?

Want to know more?