"What is clear is that the structural changes in consumer behaviour recorded by Springboard over the last couple of years - largely driven by online activity - were exacerbated in 2017. The ease and expertise of consumers in using the internet to contrast and compare product and price has ultimately led to a lesser need for shoppers to visit destinations simply to browse for retail purchases."
Springboard’s UK 2017 Footfall review looks at the changes in footfall, online activity and sales throughout the year. Whilst providing vital insights for the year as a whole, the 2017 review also highlights key trading dates such bank holiday weekends to reveal their impact on the retail environment.
The review features a footfall breakdown for each retail sector (High Streets, Shopping Centres and Retail Parks), our vacancy rate results throughout 2017 and a prediction for themes to look out for in bricks and mortar in 2018.
"Footfall continued its long term decline in 2017, although all of the decline occurred during day time hours, with footfall increasing post 5pm."