FRIDAY 27 DECEMBER
Retail intelligence experts Springboard today announced the final outcome for Boxing Day UK bricks and mortar retail destinations was a drop in footfall of -8.6% from Boxing Day last year.
Footfall improved over the day, strengthening from a drop of -10.6% over the period up to 12pm and -9.8% up to 5pm. Post 5pm, when stores were starting to close, the drop in footfall was much more modest, at just -5.1%.
Diane Wehrle, Insights Director at Springboard commented: “This is further evidence that consumers are now shopping later in the day on Boxing Day. The demand from consumers for trips to bricks and mortar destinations that include other activities such as leisure and eating out, as well as shopping, continues to strengthen.
“It is clear that consumers visited high streets more in the early evening than during the day, with footfall improving from -13.8% up to 5pm to -6.5% between 5pm and midnight. This is not unexpected as high streets have more independent stores, a greater proportion of which will have been closed on Boxing Day.”