Fresh consumer intelligence

The ONS/BRC Calendar, explained.

Learn about our reporting structure and why we use a 4, 4, 5-week structure.

We know that measuring visitors into a mall is critical – this is the customer pool from which stores draw their trade – but for a mall to maximise sales, stores located within the mall need to capitalize on this and successfully attract customers through their doors.

We know what Capture Rates are, but how can they be used to deliver a positive ROI? And why can’t we solely rely on pedestrian counting data?

It only seems like yesterday that we sat down within Springboard and explored the possibility of creating a new division. Our aim - to deliver courses to clients and non-clients around place data. We’ve come a long way since that idea was a mere vision of our CEO, Steve Booth, and nine months later, in March 2019, we officially launched the Springboard Learning Academy.

The Lollapalooza event in Chicago that took place between Thursday 1st and Sunday 4th August was hugely successful, increasing visitor numbers significantly.

A recent article from CRETECH suggests that “mixed-use is the beacon of hope for an industry prone to doom and gloom.”

Springboard will be attending the ICSC Western Conference & Deal Making on the 16th - 18th September.