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Milton Keynes

Libra House, Sunrise Parkway
Milton Keynes, Buckinghamshire
MK14 6PH

+44 845 359 2835



Springboard Research Inc.
75 State Street, First Floor,
Boston MA 02109

+1 646 453 7675


San Diego

Springboard Research Inc.
2829 Historic Decatur Road,
San Diego CA 92106

+1 646 453 7675



News coverage of COVID-19

Springboard’s data has been used within the media to help provide some much-needed context surrounding COVID-19.

1 June 2020


UK Bank Holiday footfall increased by a third compared to the Easter weekend

UK bank holiday footfall increased by a third compared to the Easter weekend as consumers took advantage of the eased lockdwon restrictions for the first time in seven weeks.


26 May 2020


The Future of Retail

Our Marketing and Insights Director, Diane Wehrle, spoke to Raydiant about the future of retail

15 April 2020


Webinar: Eating out – Ways to grow in a low-growth world

This exclusive 'Eating out – Ways to grow in a low-growth world' report examines the trends in bricks and mortar retail, and the shift in consumer activity within the eating out industry.

20 November 2019

Capture Rate

Enhance mall success with Capture Rates

We know that measuring visitors into a mall is critical – this is the customer pool from which stores draw their trade – but for a mall to maximise sales, stores located within the mall need to capitalize on this and successfully attract customers through their doors.

10 September 2019

Capture Rate

Using Capture Rate to drive retail performance

We know what Capture Rates are, but how can they be used to deliver a positive ROI? And why can’t we solely rely on pedestrian counting data?

5 September 2019

Learning Academy

New Term, New Courses

It only seems like yesterday that we sat down within Springboard and explored the possibility of creating a new division. Our aim - to deliver courses to clients and non-clients around place data. We’ve come a long way since that idea was a mere vision of our CEO, Steve Booth, and nine months later, in March 2019, we officially launched the Springboard Learning Academy.

27 August 2019

Capture Rate

Capture Rate - what is it?

The issue raised most frequently with us by our retailer clients is whether sales in their bricks and mortar stores are as good as they could be.

Valuable insights can be gained from tracking store sales against market performance, which is why Springboard’s UK pedestrian count data has been so widely adopted by the industry, media, academia and the government. With a correlation of 78% between store sales and pedestrian counts in UK retail destinations, there is no denying that pedestrian traffic is a key contributor to store success.

6 August 2019