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Using Capture Rate to drive retail performance

Using Capture Rate to drive retail performance

We know what Capture Rates are, but how can they be used to deliver a positive ROI? And why can’t we solely rely on footfall data?   Footfall data is key to understanding how bricks and mortar destinations perform - in virtually all locations the more customers...
Springboard’s Christmas Opening Times

Springboard’s Christmas Opening Times

During the Christmas period we will be operating with reduced hours.  Our client teams will be contactable throughout but should you have any issues please contact helpdesk@spring-board.info.Friday 24th December: 9am – 1pm Monday 27th December: Closed Tuesday 28th...
Pre-Christmas Footfall Insights

Pre-Christmas Footfall Insights

Diane Wehrle, Springboard’s Marketing and Insights Director provides footfall insights for the festive period following the UK retail forecast published in October. Footfall over the Christmas trading period this year has been far more muted than forecast, with an...
12 Days of Insights: Day 11

12 Days of Insights: Day 11

12 Days of Insights: Day 11 https://vimeo.com/658888651 Springboard’s Marketing & Insights Director, Diane Wehrle, takes a closer look at the different types of gifts consumers will be looking to purchase this Christmas.
12 Days of Insights: Day 10

12 Days of Insights: Day 10

12 Days of Insights: Day 10https://vimeo.com/658504431Springboard’s Marketing & Insights Director, Diane Wehrle, looks closely at how consumers spend for this Christmas compares with last year.
12 Days of Insights: Day 9

12 Days of Insights: Day 9

12 Days of Insights: Day 9https://vimeo.com/657779987Springboard’s Marketing & Insights Director, Diane Wehrle, takes a closer look at how the anticipated global supply issues will impact how much consumers will spend on gifts this Christmas if their original...