“We have always talked about ‘Conversion’ even when we couldn’t really measure it. Now we can it is one of our most important measures. As you’ll know, in retail – once you introduce a new metric and talk about it all the time it should go up (which it has).”

"We knew about Springboard’s unrivalled grip of the national footfall picture - this most valuable piece of knowledge for any retailer with a wide portfolio of bricks and mortar outlets. However, we hadn’t appreciated how they are able to both enrich this raw data with a breadth of retail perspective and to provide us with the most granular of store level, hour by hour minute by minute, insight. Insight that is enabling better decision-making across store operations, trade promotional planning, marketing, and financial planning. All delivered by a proactive and highly responsive and agile team that has developed a front end that is widely used and has become in these testing times, a vital link with our stores".

"We wanted to be clever with our data and having started out online we had grown into the habit of being data-driven. I use the Springboard Analyser to look at trends on a regular basis, identify any issues within our stores, and can drill down to the detail to understand what’s going on. This approach has led to great results for the business."

"We carry out a lot of data analysis on a daily, weekly and monthly basis and are always looking at ways drive the centre performance. The team at Springboard provides us with our own tailored data reporting, as well as bringing best practice ideas to us, which is vitally important in the current market."

“Springboard has supported us on our journey and given us the ability to provide footfall trends to our members and highlight positive and instrumental ways we have driven footfall upwards. Using the Springboard data, we have been able to understand whether an event or activity has supported the growth in footfall and more importantly, where it has not and the possible reasons why.”