This year Springboard have again teamed up with PCA Predict to bring insights for footfall in physical stores and for online transactions over Black Friday, the following weekend and Cyber Monday. Springboard’s data compares this to previous years and looks at emerging trends.
Our free report contains footfall and online data over the whole Black Friday weekend, including insights for Black Friday itself and Cyber Monday. We have also broken down the figures to each individual day and the retail location to give you a full view of how the weekend behaved.
Yet again, Black Friday yields surprises and underlines how it is still evolving as a shopping day in the UK, changing from year to year.